Meta Implements Image Detection and Labeling System for AI-Generated Content

Meta Platforms unveils plans to detect and label AI-generated images across its services, led by Nick Clegg, aiming to enhance transparency and combat synthetic content spread.

7 February 2024 – Meta Platforms has announced plans to detect and label images created by other companies’ artificial intelligence services, a move aimed at enhancing transparency regarding digital creations on its platforms. The company, led by its president of global affairs, Nick Clegg, will apply these labels to content posted on Facebook, Instagram, and Threads, signaling to users that certain images may resemble real photos but are, in fact, generated digitally.

This initiative reflects Meta’s commitment to addressing potential risks associated with generative AI technologies, with plans to extend the labeling system to images created by various external services, including those provided by OpenAI, Microsoft, Adobe, Midjourney, Shutterstock, and Google. Despite acknowledging challenges, particularly with audio and video content, Meta aims to set industry standards and encourage transparency in the evolving landscape of synthetic content. – ref: Reuters

Author: Terry KS

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