Visa Unveils Advanced Payment Solutions to Empower Merchants in Evolving Retail Landscape

Visa unveils advanced payment solutions to support merchants in the evolving Click-and-Mortar™ shopping landscape, emphasizing simplified payment experiences and enhanced connectivity. Key enhancements include Developer Assist for partner integration, a revamped SMB platform by Authorize.net, and the expansion of Tap to Phone technology for mobile acceptance.


17 April 2024 – Visa, a global leader in digital payments, announces groundbreaking enhancements to its services, aimed at assisting merchants in navigating the dynamic Click-and-Mortar™ shopping environment. With a focus on simplifying payment experiences, Visa’s latest offerings cater to the growing demand for seamless online and in-store shopping experiences.

Visa introduces innovative solutions including Developer Assist for improved partner integration, a redesigned user interface for SMBs via Authorize.net, and the expansion of Tap to Phone technology for mobile acceptance. These advancements underscore Visa’s commitment to providing merchants with the tools needed to adapt to changing consumer preferences and enhance connectivity in the retail ecosystem.

Author: Terry KS

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