Swisslog has opened a new office in Penang, Malaysia, enhancing its support for customers in the northern region and demonstrating its commitment to advanced warehouse automation and Industry 4.0. This expansion, featuring an AutoStore demonstration unit, aligns with Malaysia’s New Industrial Master Plan 2030.
25 June 2024 – Swisslog, a premier provider of advanced warehouse automation and software, inaugurated its new office in Penang, Malaysia. This strategic move underscores Swisslog’s dedication to supporting its customers in the northern region, particularly in the Electrical and Electronics (E&E) and Food & Beverage (F&B) sectors.
The opening ceremony featured prominent figures including Mr. Sky Lee, Head of AutoStore SEA, Swisslog; Encik Saiful Rizal, Head of Post Investment and Implementation, InvestPenang; Encik Muhammad Ghaddaffi, Director, MIDA Penang; Mr. Tan Yong Seng, Head of Customer Service SEA, Swisslog; Mr. Tham Kok Kee, Head of Engineering Academy, Penang Skills Development Centre (PSDC); and Mr. Denish Kumar, Warehouse and Logistics Director, SEA, Ultra Clean Technology.
Swisslog has maintained a strong presence in Malaysia for nearly 30 years, delivering automation solutions to major players across Singapore, Thailand, Indonesia, and Vietnam. The company’s expertise spans diverse sectors including logistics, cold chain, retail, and e-commerce.
“In today’s dynamic business landscape, proximity to our customers is paramount,” stated Tan Yong Seng, Head of Customer Service – South East Asia, Swisslog. “This new office will enable us to offer more responsive and personalized support to our northern region customers. They can expect a dedicated team of experts to address their specific warehouse automation needs and challenges, ensuring their success.”
The Penang office will feature an AutoStore demonstration unit, allowing customers to experience this innovative storage and retrieval system firsthand. AutoStore is renowned for its ability to efficiently store a large volume of small parts while maximizing storage density and maintaining flexibility. As a pioneering integrator, Swisslog has executed over 370 AutoStore projects worldwide. The system’s unique design facilitates the direct stacking of bins, optimizing space utilization and enabling the storage of multiple SKUs within a single bin. By integrating AutoStore with Swisslog’s SynQ software, businesses can achieve highly efficient picking operations, seamlessly fitting into existing workflows for enhanced productivity and operational excellence.
The grand opening was attended by representatives from state-owned organizations, including the Malaysian Investment Development Authority (MIDA) and InvestPenang. Mr. Sikh Shamsul Ibrahim Sikh Abdul Majid, CEO of MIDA, commended Swisslog’s contribution to advancing smart technology in Malaysia. “Swisslog’s presence catalyzes cutting-edge advancements in smart technology, facilitating Malaysia’s embrace of Industry 4.0. This expansion aligns perfectly with the New Industrial Master Plan 2030 (NIMP 2030), propelling Malaysia’s industrial landscape into the future with advanced technologies and unmatched efficiency.”
Dato Loo Lee Lian, CEO of InvestPenang, added, “The opening of Swisslog’s new regional office in Penang will add significant value to the State’s industrial landscape. With excellent customer service and innovative industrial solutions, I am optimistic that Swisslog will continue to thrive in Penang, the Silicon Valley of the East.”
