Terry KS Shopee is turning Chinese New Year shopping into an all-day celebration with a 12-hour livestream marathon running daily until 18 February, combining entertainment, expert tips, and major savings. The campaign is further enhanced by free shipping offers and Shopee VIP perks designed to maximise value for festive shoppers.
MALAYSIA, 15 JANUARY 2026 – Shopee is ramping up the festive shopping experience this Chinese New Year with a 12-hour CNY Livestream Marathon, running daily from 12PM to 12AM until 18 February. The initiative brings together entertainment, inspiration, and exclusive deals, offering shoppers a more interactive way to prepare for the festive season.
The livestream marathon features a lineup of Shopee Live game shows, appearances by popular creators, and themed CNY Master Shows hosted by well-known personalities. Shoppers tuning in can enjoy daily 50 percent off livestream vouchers and stand a chance to win up to 88 million Shopee Coins.
Each day of the week highlights a different festive theme. Feng Shui Monday focuses on zodiac-based tips for home and personal renewal, while Gadget Tuesday spotlights smart home and in-car essentials to support festive travel and preparations. Huat Huat Home Wednesday offers practical home makeover and cleaning ideas, followed by Festive Flavours Thursday, which showcases snacks and wellness hampers ideal for hosting and gifting. The week wraps up with #GRWS Style Friday, featuring festive fashion and beauty picks for Chinese New Year outfit inspiration.
To further enhance savings, Shopee is encouraging shoppers to join Shopee VIP, which offers daily vouchers, unlimited free shipping, food delivery discounts, and early access to limited-time deals. Members also receive added perks such as complimentary access to digital services, while new users can try the programme with a free one-month trial.
In addition, Shopee is offering daily free shipping vouchers with no minimum spend, allowing shoppers to stock up on festive essentials without worrying about delivery costs. With livestream shopping, exclusive rewards, and flexible delivery options, Shopee’s Chinese New Year Sale aims to make festive preparation more engaging, convenient, and rewarding for consumers nationwide.