Rockwell Automation Hosts ROKLive Southeast Asia Event, Showcasing Innovation in Industrial Technology

Rockwell Automation’s ROKLive Southeast Asia event showcased the latest industrial technology innovations, addressing key challenges and trends in manufacturing. With a focus on AI, cloud-based MES, and cybersecurity, the event highlighted the importance of embracing technology for sustainability and productivity growth in the manufacturing sector.


9 May 2024 – Rockwell Automation, the world’s largest company dedicated to industrial automation and digital transformation, recently hosted its annual ROKLive Southeast Asia event in Kuala Lumpur, Malaysia. With the theme “Discover What’s Possible,” the event spotlighted the latest innovations in industrial technology, including Artificial Intelligence (AI), cloud-based manufacturing execution systems (MES), and cybersecurity, while addressing key challenges and trends in manufacturing.

The ROKLive event served as a platform for customers and partners to explore transformative technologies like AI, Augmented Reality/Virtual Reality (AR/VR), and robotics, understanding how these innovations can revolutionize their businesses. Attendees had the opportunity to engage in presentations, customer experience sharing, technology updates, industry-focused discussions, and an interactive expo featuring the latest innovations from Rockwell Automation and its PartnerNetwork™.

Key topics discussed during the event included sustainability, cybersecurity, and emerging technologies in digital transformation. High-level knowledge sharing took place through keynote speeches and forums, with Marcelo Tarkieltaub, regional director, Southeast Asia for Rockwell Automation, delivering a keynote on the future of automation. Tarkieltaub highlighted automation’s potential to simplify innovation, enhance flexibility, and boost performance in complex industrial settings.

Distinguished guests, including The Honourable Fahmi Fadzil, Minister of Communications; The Honourable Tuan Dr. Mohammad Fahmi B. Ngah, Selangor State Minister for Islamic Affairs, Halal Industry, Digital Infrastructure and Technology Innovation; and Ms. Zakiah Sajidan, Director of Machinery and Metal Technology from the Malaysian Investment Development Authority (MIDA), offered insights through fireside chats during the conference.

Marcelo Tarkieltaub commented on the importance for business leaders to adapt to evolving market landscapes by leveraging innovative solutions to remain competitive within their industries.

Amidst global challenges like inflation and supply chain disruptions, the manufacturing industry is increasingly turning to technology to enhance productivity, address skilled labor shortages, and strengthen cybersecurity measures. According to Rockwell Automation’s latest State of Smart Manufacturing Report, there’s a growing focus on AI and machine learning among manufacturers, with significant investments being made in automation and digitalization. In the region, 48% of manufacturers are increasing automation, with 44% introducing AI and machine learning.

The manufacturing sector in Malaysia reached a sales value of RM1.8 trillion (429 billion USD) in 2023, according to the Department of Statistics Malaysia (DoSM), with an expected compound annual growth rate (CAGR) of 6.05% from 2024 to 2028. Coupled with the New Industrial Master Plan 2030 (NIMP 2030), designed to address domestic manufacturing challenges, Malaysia aims to revitalize its manufacturing sector by transforming 3,000 smart factories and promoting a tech-forward culture to develop high-skilled jobs.

Mariya Prempeh, country manager, Singapore, Malaysia and Brunei, Rockwell Automation, emphasized the transformative power of enterprise connectivity, delivering data-fueled insights for informed decision-making. Prempeh stressed the importance of embracing technology and digitalization for sustainability and productivity growth.

For over 40 years, Rockwell Automation has been a significant presence in the Asia Pacific region, committed to expanding possibilities for humans and driving digital transformation. With a strong network of partners, Rockwell Automation is driving industry transformation through innovative automation and connected enterprise solutions, continuously improving productivity for its customers.

Author: Terry KS

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