Omnichat has launched an upgraded Omni AI platform, transforming into an AI-native agentic customer experience provider. The solution introduces autonomous “AI employees” to drive marketing, sales and support workflows at scale.
SINGAPORE, 5 MAY 2026 – Omnichat has announced a major transformation of its platform with the launch of Omni AI, positioning itself as an AI-Native Agentic Customer Experience Platform designed to deliver an autonomous digital workforce for enterprises.
The upgrade marks a shift away from traditional rule-based chatbots toward agentic AI systems capable of executing end-to-end business workflows. By integrating marketing, sales and customer support into a single intelligent ecosystem, the platform aims to redefine how organisations scale customer engagement without increasing headcount.
Central to the new offering is the introduction of “AI employees” — autonomous digital agents that are designed to operate like human staff. These agents are trained on brand identity, capable of handling complex decision-making, and able to execute tasks independently, from campaign creation to customer interaction, on a 24/7 basis.
A key feature of the platform is the Omni AI Message Flow, which enables businesses to move from campaign concept to execution within seconds. Instead of relying on manual workflows or drag-and-drop tools, marketers can input objectives in natural language, allowing the system to automatically generate customer journeys, messaging logic and creative assets.
The platform also includes an integrated generative media studio for creating and editing visual content, further streamlining campaign production. To maintain quality and control, Omnichat has embedded safeguards such as human-in-the-loop oversight and a sandbox testing environment, ensuring AI-driven interactions remain aligned with brand standards before going live.
Led by founder and CEO Alan Chan, the company is positioning agentic AI as the next evolution beyond SaaS, where human teams focus on strategy and creativity while AI handles execution.
Omnichat’s platform is supported by strong ecosystem partnerships, including integrations with Meta, LINE and Amazon Web Services, enabling enterprise-grade scalability and security across major messaging channels such as WhatsApp, Instagram, WeChat and TikTok.
The company currently serves over 5,000 enterprises globally and has reported two consecutive years of 130% year-on-year growth in Southeast Asia. Its infrastructure has delivered more than 3 billion messages in the past year and contributed to over US$100 million in client-generated revenue, with conversion rates significantly outperforming traditional e-commerce benchmarks.
As businesses increasingly adopt AI-driven operations, Omnichat has emphasised governance and compliance, incorporating data privacy standards, encryption protocols and granular administrative controls to ensure secure deployment of AI agents.
With the rise of agentic commerce, Omnichat is positioning its platform as a foundational infrastructure for the next phase of digital engagement, where AI systems not only interact with customers but independently manage and optimise entire business processes.
