GHL Systems Berhad has partnered with ShopBack to offer Malaysian consumers the ability to earn cashback rewards and access exclusive promotions at GHL-powered retail outlets, enhancing both the shopping experience and merchant sales.
13 August 2024 – GHL Systems Berhad (GHL), a leading electronic payment provider in Malaysia, has entered into a strategic partnership with ShopBack, the Asia Pacific region’s premier shopping, rewards, and payments platform. This collaboration is set to benefit over six million shoppers across Malaysia by enabling them to earn cashback rewards and access exclusive promotions at any retail outlet powered by GHL’s payment systems.
GHL’s extensive network of payment terminals across various businesses will now allow shoppers to maximize their purchasing power by earning rewards through ShopBack. To participate, customers simply need to present the QR code via the ShopBack app at participating stores, where it will be scanned during payment to unlock cashback rewards. Additionally, users can explore in-store promotions directly through the app before making a purchase, further enhancing their shopping experience.
Kevin Lee, CEO of GHL Malaysia, stated, “As the leading electronic payment provider in Malaysia and the ASEAN region, our partnership with ShopBack combines the strengths of both companies to create a mutually beneficial scenario for merchants and consumers. Shoppers are motivated by the prospect of earning more rewards as they spend, leading to a more engaging and rewarding shopping experience, while merchants benefit from increased spending and customer loyalty.”
Vincent Wong, General Manager of ShopBack Malaysia, remarked, “GHL has been instrumental in transforming Malaysia’s payments landscape. By partnering with ShopBack, the region’s leading shopping and rewards platform, we’re able to elevate the shopping experience for consumers, allowing them to easily earn and apply cashback to offset payments. This collaboration also provides merchants with an effective marketing tool to attract and retain high-value customers.”
