DiGi asks its senior management as its unusual ambassadors for internet roaming service

SHAH ALAM: DiGi Telecommunications Sdn Bhd (“DiGi”) takes it TravelSure Unlimited Internet Roaming service to another level by expanding its coverage into 10 more countries, bringing the total to over 40 countries across the globe. The new countries under this expansion are Macau, Pakistan, Bangladesh, New Zealand, Poland, Slovakia, Hungary, Spain and Brazil.

With DiGi’s unlimited roaming service, the customers can now freely surf, e-mail, Facebook, use location services and download apps on any smartphone and tablet, just as they would at home – worry-free. To encourage more customers to “Take Your Internet With You” and roam worry-free with the best rates for unlimited Internet roaming, senior management at DiGi including the CEO and CMO became Ambassadors of its roaming services effective 1 August 2012.

“We always like to do things a little differently. Every DiGi employee is a brand ambassador and the same goes for the senior management team. As Ambassadors, we will use the opportunity to engage with customers whenever we ourselves travel, either on business or leisure. We believe our custom-designed “Take Your Internet With You” travel luggage will grab people’s attention and become great conversation starters. We can then share the benefits of roaming with DiGi, especially with our Unlimited Internet Roaming service. At the same time, we can learn a few new things about how we can meet travellers’ needs even better in the future” DiGi Chief Marketing Officer Albern Murty said.

Author: Terry KS

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