Apple Inc. Explores Entry into Personal Robotics Market

Apple Inc. is exploring entry into the personal robotics market, with plans for mobile robots and advanced tabletop devices, aiming to diversify revenue streams and maintain its innovative edge. The move reflects Apple’s strategic focus on emerging markets and technological advancements in artificial intelligence and machine learning.


4 April 2024 – Apple Inc., renowned for its technological innovations, is venturing into the realm of personal robotics, according to sources familiar with the matter. The company’s engineering teams are reportedly investigating the development of mobile robots for home use and advanced tabletop devices, signaling a potential shift towards diversifying revenue streams amid recent project cancellations.

Sources reveal that Apple’s exploration of personal robotics represents a strategic move to tap into emerging markets and maintain its position as a leader in technological innovation. With a focus on advancing artificial intelligence and machine learning capabilities, the company aims to capitalize on opportunities in the smart home sector and beyond. – ref: Bloomberg

Author: Terry KS

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