Fri, May 3, 2013: According to the Digital Generation research, over half of UK and US consumers would like to have the option to sell-on the digital content they have purchased. The research was commissioned by WorldPay, the global provider of payment and risk services among 3,065 adults in the UK and USA.
The research found one third of US consumers and one in four UK consumers believe they can legally pass on their digital goods to a friend or loved one, while 18 per cent and 16 per cent respectively believe they can part-exchange in return for new content. For more details of the report, please download a copy at www.worldpay.com/digitalgeneration.
