The recent launched online shopping mall Rakuten Malaysia told local media companies that they are aiming to increase their existing merchant from 50 to 200 by end of 2013. Rakuten Malaysia believed they can secure 5 per cent of the Malaysian online shopping market share within 5 years by recruiting more quality merchants and working in marketing and advertising campaigns. Malaysia’s leading electrical chain stores Sen Heng was reported is one of the top merchants joining Rakuten Malaysia.
by Alice Lee
