It is that time of the year again when Malaysians are in the mood to celebrate the festive season with great food, drinks and merriment. With Chinese New Year around the corner, Etika Sdn Bhd (“Etika”), one of Malaysia’s leading halal beverage manufacturers wants you to start the new year by bringing home prosperity and happiness with plenty of deals and promotions that are too good to miss.
To celebrate Chinese New Year, Etika will release a range of Chinese New Year limited-edition design cans in Malaysia along with some fantastic deals.
“The past couple of years have been tough for many of us but as we enter the year of the Tiger, we hope that the willpower, strength and resilience we have shown in the past year will be well rewarded in the new year. We also have some amazing milestones to look forward to especially with over 70 percent of the population in Malaysia had received their vaccine. Not only that, we are slowly but surely reopening our economy, in particular the travel sector. In the spirit of moving forward, we wish to remind Malaysians of their strength and valour through our limited-edition design cans and treat them with great deals to ring in the festive season,” said Yee Pek Kuan, Vice President of Marketing at Etika Sdn Bhd.
“As we enter the new year, we hope our limited-edition design cans bring more excitement for our loyal consumers and bring the festive spirit and happiness to their homes. We have exciting initiatives planned, some even featuring well-known celebrities like Jackson Wang and G.E.M. As always, we will continue to bring delightful and bold experiences for our loyal consumers through our various campaigns, marketing activities and promotions,” said Jennifer Lee, Beverage Marketing Lead at PepsiCo.
Malaysians will now be able to enjoy their favourite drinks in their best festive looks as Pepsi Regular, Pepsi Black, 7Up and Kickapoo cans are adorned with limited-edition designs. Pepsi Regular cans will feature nian along with gong – xi – fa – cai greetings on the pack while Pepsi Black cans will feature the Tiger, which is zodiac of the year along with hu – hu – sheng – wei greetings on the pack which means to forge ahead with the vigor and vitality of the Tiger.
The limited-edition design cans will also be available for 7UP Regular that will feature the lucky Koi fish along with nian – nian – you – yu greetings on the pack which means to have abundance every year while Kickapoo cans will feature the Tiger along with ji – xiang – ru – yi greetings on the pack which means to have good fortune and prosperity according to your wishes.
To bring even more prosperity and happiness to Malaysians in this new year, Etika will be collaborating with Maybank’s digital wallet MAE to give Malaysians a chance to win up to RM888 prosperity angpao from the 5th of December 2021 until 15th February 2022.
Shoppers can participate in this by purchasing any 24-can pack of Pepsi Regular, Pepsi Black, 7Up, Kickapoo and Revive Isotonic and scanning the QR code which can be found in the carton box. There will be 2,800 winners every day. The deals don’t just stop there as shoppers will also receive 1x random cashback per transaction every month from December 2021 to February 2022.
7 January 2022
