B2C e-commerce platform 360buy.com changes to JD.com

CHINA: 360buy.com, one of the largest B2C e-commerce platforms has been renamed to JD.com based on the name of “Jing Dong” recently. When users access to 360buy.com and they will be redirected to JD.com with red colour theme. JD.com also introduced its mascot namely Joy, which is a dog.

Author: Terry KS

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