Jun 4, 2014 (Wed): Representatives from 150 small and medium enterprises (SMEs) in ASEAN attended “Leveraging E-Commerce to Help SMEs Reach New Markets” workshop in Kuala Lumpur yesterday.
The one-day workshop has given opportunities for SMEs to learn more about boosting their regional and global competitiveness using e-commerce platforms and tools from large U.S. firms such as Baker & McKenzie, Ebay, Google, Paypal and UPS.
“In today’s world that is driven by development of the latest technology, entrepreneurs in the region must use e-commerce,” said SME Corporation Chief Executive Officer Dato’ Hafsah Hashim. “Not only will it save time in conducting transactions, e-commerce also increases the efficiency of small business operations and enables them to provide service to a bigger base of customers.”
The workshop was conducted by the US-ASEAN Business Alliance for Competitive SMEs (Business Alliance) in partnership with the SME Corporation of Malaysia (SMECORP). The Business Alliance is a collaborative effort between the US-ASEAN Business Council and the U.S. Agency for International Development (USAID) and they will conduct other training activities in Jakarta, Singapore and other cities in the region throughout 2014.
