KUALA LUMPUR, 2 Jun 2015 (Tue): 11tsreet.my, the latest e-mall in Malaysia, has released its mobile application (‘app’) to support online shopping via iOS and Android smartphones.
11street’s CEO, Hoseok Kim said that the new mobile app is the company’s latest commitment to deliver a trustworthy and convenient online shopping experience to Malaysian consumers.
Kim pointed out, “11street is growing exponentially in Malaysia and fast becoming one of the top three largest online marketplaces with more than 350,000 product listings that you can now view seamlessly using Apple and Android devices.”
“Malaysia leads the world in smartphone usage and it is one of the only five nations worldwide to use their smartphones more than computers as the primary device for accessing the Internet .”
“The notion in favor of ‘mobile-first’ clearly set the importance of having a user-friendly online shopping app to better accommodate the seemingly increasing mobile shoppers, which primarily constitute the growing population of tech-savvy Gen-Ys in Malaysia,” Kim added.
Enriched with Curated Content for Faster and Direct Access to Price Competitive Deals
Kim further shared that 11street’s mobile app is optimized to enhance our users’ online shopping experience based on the know-hows that we have gained in providing e-commerce services in Korea and other global ventures.
“The key differentiator of 11street’s mobile app is its broadly collaborative-curated content that enables consumers to access the hot selling products and services much easier, especially on the ‘Shocking Deals’ Section with Lowest Price Guarantee.”
“Overall, with a well categorized and more intuitive interface, consumers can navigate and find out what they love at 11street effortlessly at anytime, anywhere.”
11street’s mobile app is also built to accept credit cards and bank transfers upon purchases. Users can view their membership benefits, check their order status, and utilize their discount coupons while shopping on-the-go.
Kim also highlighted, “11street will continuously upgrade its mobile apps’ services to offer greater user experience as today more than 50 percent of the traffic to 11street are generated on mobile devices.”
11street’s Mobile App Download is Available with Exciting Promotions
11street’s mobile app is now available as a free download from Apple Store and Google Store. The HTML-based website is also mobile-optimized to support browsing on other mobile operating systems namely BlackBerry and Windows-based devices.
In conjunction with the mobile app launch, shoppers can enjoy more benefits of shopping online at 11street through the mobile exclusive promotions.
- Credit Blossom*
1000 units of up to RM 1,111 shopping credits will be made available for mobile shoppers to download on a daily basis starting from June 1st -30th, 2015.
- Shocking Weekend*
One product item will be selected and featured every weekend from Friday to Sunday for mobile purchase at 50 percent discount from May 29th, 2015 onwards
Kim ends, “From the overall e-commerce market perspective, it is undeniable that mobile-commerce will flourish and we expect to see more consumers log on to 11street via mobile devices to shop online.”