Terry KS Aug 23, 2013 (Fri): The Nova Communication and Technology Corporation (NovaAds) has unveiled its contextual advertising network namely Novanet in Vietnam. Novanet can help advertisers target customers by displaying relevant advertisement to the site visitors, Vietnam News reported. For example, when users are reading sport related articles in a publisher’s website, advertisements about spot equipments might appear.
To date, Novanet has attracted 80 per cent of internet users in the country with 1.5 billion views in a month and 300 websites publishing its text, banner, mobile and rich media advertisements.
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