Mobile Payments and E-Commerce Emerging Markets/ Asia Pacific Summit to Kick Off in Myanmar Next Week

Feb 6, 2014 (Thu): The 5th Annual Mobile Payments & E-Commerce Emerging Markets/Asia Pacific 2014 Summit is set to take place from 13 – 14 February 2014 in Yangon.

The Central Bank of Myanmar is now promoting mobile banking and payments in Myanmar. E-Commerce and Mobile Commerce is about to boom in this new emerging economy. Indeed, Myanmar’s business landscape could be drastically reshaped through the fast adoption of Mobile Commerce and E-Commerce, especially with the two foreign telcos rolling out their new services this year.

The Summit will present a unique platform for participants to establish partnership, collaboration or joint ventures with telcos, e-commerce companies and banks planning to capitalize on current mobile trends and technologies, to rollout new business or product offerings and earn new and ancillary revenue in Myanmar and many other emerging markets around the world.

More than 120 participants from Myanmar, Thailand, Cambodia, India, Singapore, Japan, Vietnam, Pakistan, China etc will be discussing the latest market insights into mobile banking & payments, the regulatory and operational challenges and emerging opportunities.

Mastercard, a technology company in the global payments industry is the Summit’s Gold Sponsor. “Myanmar’s transformation and investment in internet and mobile infrastructure will enable banks to launch safe and simple payment solutions from MasterCard that will accelerate financial inclusion and digital payment adoption in Myanmar.” said David Chan, Group Head and Senior Vice President, Market Development, South East Asia, MasterCard Worldwide.

Telenor, an international provider of telecoms, data and communication services is the Summit’s Silver Sponsor. “The consumers must be educated, a distribution network and business model must be in place and the approval of the regulators must be gained. These steps are vital for the successful spread of financial services and Telenor will continue to face these challenges and create more services that improve quality of life for our customers.” said Jon Fredrik Baksaas, President and CEO of Telenor Group.

Software Group, a specialised IT company providing technology services and solutions to a range of players in the financial sector is the Summit’s exhibiter. “The Myanmar market presents a unique opportunity to harvest the power of mobile technology and digital payments to leapfrog the traditional bank model by leveraging branchless banking solutions that have achieved success in emerging markets across the globe. Software Group offers a range of solutions using mobile and low bandwidth connections that empower our clients in the financial sector to meet the demands of under and un-banked communities who lack access to financial services.” said Charlene Bachman, Regional Business Development Director, Software Group.

Associate Supporters of the Summit include TPS, a leading company in the space of Cards and Payments solutions and Gilat Satellite Networks, a leading provider of products and services for satellite-based broadband communications.

The CEO of the conference organizing company, Magenta Global Pte Ltd, Singapore, Ms Maggie Tan, said: “A new report from Juniper Research has found that annual retail payments on mobile handsets and tablets are expected to reach US$707 billion by 2018, representing 30% of all eRetail by that time. This compares with mobile retail spend of US$182 billion last year, when mobile accounted for around 15% eRetail. The emerging economies in this region are likely to see a huge increase in mobile subscribers who are mostly unbanked. Banks must implement at least one mobile banking offering either via messaging, mobile browser or an app-based service. Some banks are already doing so with larger banks deploying two or more of these technologies. This Summit has been specially convened to take the industry forward.”

The Forum will be held at Parkroyal Yangon.

Author: VSDaily Editor

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