Nov 11, 2013 (Mon): How to run a well-rounded and successful online business? Natalie Beigel of PrestaShop emphasizes that online shoppers only have a short attention span on your online store. Thus, store owners must think from a customer point of view to make its store able to attract their visitors’ interest within a few seconds.
Beigel has suggested that the top 10 things customers are looking for on your online store and you may refer these tips to ensure your site visitors will buy from you online. The top things are:
- Fast loading time
- Clear logo and branding
- Promotions, free shipping
- Trusted payment option icons
- Social media links
- Customer service
- Return policy
- Guest checkout
- Quality product pages
- User generated content
To understand more, visit http://www.prestashop.com/blog/en/the-top-10-things-customers-are-looking-for-on-your-e-commerce-site/